Now Then Design

Now Then is a one-person, senior brand studio in Hull. I help B2B teams and founders build brands that look consistent, credible, and easy to scale — without agency layers, endless meetings, or design-by-committee. I’m brought in when the stakes are real: new launches, rebrands, messy brand systems, sales decks that don’t match the website, and marketing teams shipping off-brand assets just to keep up. What I do • Brand foundations (positioning, message hierarchy, tone of voice) • Visual identity + brand systems (rules, templates, guidelines people actually use) • Rollout across web, sales, social, and campaigns Who I work with From Hull start-ups to global organisations — especially in technical and industrial sectors where credibility matters. If you need senior brand thinking and a system that holds up in the real world, that’s the work.