Oblure - Sweden

Oblure was born to be and get inspired by forms and shapes that intrigues the beholder. Products that light up the world and break through it with a great deal of character. Oblure is the union between Ob(object) and lure (attraction), which defines our passion for new objects and our wish to make them desirable. Oblure is the essence of that ambition. Also motivated by the challenge of making things possible, to materialize concepts in a unique and innovative way to make them fit in the commercial world. We strive to create objects that communicate and draw a visual emotion into people. Help them to build an inspiring and emotional environment. Elegant and friendly product that surprise and make people curious. Internal communication Our collection must be coherent with our name and it’s meaning. We like diversity to make different and innovative objects and we are open to use different materials, shapes and languages. However, the functionality is also important and must be present in all our products understanding that and sculptural and conceptual object also needs to be functional. Visit us also on: