Op2ma

Op2ma empowers automotive dealers and OEMs to see further, decide faster, and perform better. We combine data, AI, and coaching expertise to minimise complexity, reveal opportunities, and accelerate growth. Our solutions help clients unlock hidden profit, improve staff performance, and strengthen customer engagement: Ri-gnr8 One – empowers Sales and F&I Managers to coach more effectively, lift performance, reduce turnover, and increase finance penetration. DBM (Dealer Business Management) – transforms raw accounting and operational data into real-time, actionable insight, automating reporting and highlighting opportunities for growth. Ri-focus – enables OEMs to optimise dealer networks with advanced field force tools, PMA mapping, heatmapping, and performance analytics. As a trusted partner to global automotive brands, financiers, and insurers, Op2ma delivers measurable outcomes: higher profitability, reduced risk, and improved clarity across the entire dealer network Our Ri-gnr8 platform helps clients drive increased performance in finance, insurance and aftercare throughout the customer lifecycle, managing compliance, reducing risk and maximising opportunities. The Ri-focus platform helps optimise dealer network by empowering the field force with a data-driven technology which drives increased productivity and dealer performance. Our digital lead management platform gives clients a competitive advantage in improving conversion of leads throughout the customer journey – from initial website leads, all the way through to retaining past customers. As a trusted partner to the world’s largest automotive brands, Op2ma maximises efficiency at every point.