Optimu Rotary

Recognized worldwide for their exceptional quality and reliability, Horico® dental rotary instruments have been setting the standard for excellence for more than a century. Optimu Rotary is proud to expand availability of these meticulously manufactured, German-made instruments for dental practices and labs. Together, Optimu Rotary and Horico® instruments offer a winning combination of quality, research, and knowledge, with a focus on the details that matter to you: •Optimu Rotary brings a quarter century of expertise working with U.S. dental professionals to identify and deliver rotary instruments to enhance procedure outcome and patient care. •Horico (Hopf, Ringleb & Cie) has a history of more than 100 years working with dental-care providers to develop and deliver superior-quality instruments for everyday procedures and for challenges at chairside and in the lab. Established in 2016, Optimu Rotary is the exclusive, U.S-based direct link to the premium line of Horico® dental diamonds, carbides, finishers, and polishers. Optimu Rotary offers direct pricing and free shipping for all online orders. Horico dental instruments are engineered and produced by Hopf, Ringleb & Co. GmbH & Cie, a globally renowned, 102-year-old, family-owned company based in Berlin, Germany. For more information on Horico instruments and innovations, contact Optimu Rotary at or visit