Pants People

Pants People is a fashion website with a growing online community. Laced with a healthy tongue-in-cheek sense of humour, the site launched in autumn 2010 and is now building a fanbase across social networking sites. Pants People evolved as a result of identifying a gap in the market for men’s underwear which could be purchased as gifts by women and men for their partners. Not that there is anything to stop the discerning male kitting himself out in some of the most fashionable and stylish pants of the moment! At the same time, we saw the opportunity to showcase international and niche designer brands, which are under-represented in this country. The site currently sells products by Bjorn Borg, Andrew Christian, Waxx, Core-Point, Unico and JBS. Pants People is looking to dramatically increase the number of designers and types of clothing on the site in the near future. Its current customer base ranges from students and twentysomethings to more mature clients worldwide. It is no secret that Pants People intends to be a global fashion brand one day, selling not just designer undies (its own designs and others), but other apparel for men, as well as for women and kids. The site is designed and built to be used as a community for fashion lovers who can comment on anything from the products being sold to more topical issues. Please show your support by following us!