Parmi Lifewear
Hi, We are Parmi Lifewear, a brand from Canada. We make responsible and durable premium outdoor essentials for every adult and kid who love playing outside. Our products are thoughtfully designed for mountain, gravel & commute biking, hiking and cross country-skiing, but you can also decide to do none of that and still enjoy our products. We are rooted at the intersection where cycling, outdoor living, innovation and fashion cross paths. Our aim is to simplify closets by developing mindfully considered multi-use & multi-style outdoor essentials to facilitate your everyday life. Our intention is to create a smart and functional product designed with fabrics and components of the finest quality to ensure comfort and style whether you are engaging in a full-speed descent in the trails or commuting in the city. And above all, we wish to see our products passed down to your kids, shared within your community or sold to another outdoor family. Done is the time when we needed to buy a new windbreaker at every gale; our products are made to last. So go ahead. We’ll meet you wherever your path leads.
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Decision-makers and verified team members
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Michèle Bastien
Strategy & Operations Co-CEO, Founder · Other
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Véronik Bastien
Brand & Customer Experience Co-CEO, Founder · Other
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Top roles at Parmi Lifewear
4 distinct titles indexed · top 4 shown.
- 1brand & customer experience co-ceo, founder
- 1head designer
- 1strategy & operations co-ceo, founder
- 1stratège de contenu content strategist
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