Pathosai
We are acquired by Recent research has proven that emotional engagement is critical to understand motivations. It is a better predictor of human behavior than measurement of satisfaction and brand equity. Traditional research methods are not geared to effectively measure subconscious consumer mind. Existing tools do not provide real time and real life measurement of emotions. We want to unleash the power of AI and converge it with human intellect to measure emotional engagement real time, real life and provide actionable intelligence.
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