Perpetual Images

Perpetual Images — Green Bay, WI 10/92 to Present Marketing Specialist, Website Designer, Media Campaign Consultant- 10/92 to present • Internet Solutions for small-to-mid-sized businesses. • Marketing Consultant. • Develop, execute, and manage marketing activities for clients. • E-marketing programs and strategies, campaign management, and analytics. • Identify and define recommendations for tool and process improvements as needed. • Manage response handling, campaign tracking, follow-up, and automated lead management. • Design art and copy layouts for client websites and on-line marketing promotions. • Write/edit copy for internal and external communications. • Guide resolution of conflicts in messaging or targeting strategy. • Analyze campaign results and historic data to provide assessment of campaign effectiveness. • Develop and implement media campaigns. • Provide outstanding customer service to clients. • Present final layouts to client for approval; make edits when appropriate. • Responsible for on-line presence for all clients. • Research and recommend new marketing strategies for clients. • Constantly researching to keep skills up to and beyond industry standards.