Peter Vardy Global

Peter Vardy Global is a purpose-driven company built on the belief that business can be a powerful force for good. Our mission is simple yet profound: to sell to give. This ethos underpins everything we do, from creating the best place to work and the best place to buy, to achieving financial excellence—all with the aim of giving back via the Peter Vardy Foundation. 2025 see us enter a new chapter at Peter Vardy Global, the umbrella company for the Vardy family’s diverse activities. Following the restructure and divestment of the Automotive Retail Group, we bring together our existing and thriving disruptive new businesses. With change brings opportunities and therefore we are proud to launch our new division Peter Vardy Global Ventures, a dynamic investment arm dedicated to supporting visionary leaders and disruptive ideas in the automotive and fintech sectors. We continue to scale our own startups—CarMoney, FlexAuto, and Gen+. In addition to growing these ventures, we are actively seeking new businesses to support and nurture as hands-on investors, creating opportunities to build and grow together. At Peter Vardy Global, we remain steadfast in our mission to innovate, inspire, and give back. Together, we are building a legacy that ensures success is not just measured by profit, but by the positive impact we create in the world.