Pgdm Business Design

With Businesses striving to achieve a competitive edge in their space, there is a growing need for cross-disciplinary learning. Design and Management come out as one of the best partners whereby applying design principles to management, organizations are able to bring new value and innovation. Therefore, business managers today, need to learn more from the open-minded, human-centered approach that of a designer in order to be able to provide the required expertise in the Design-Management partnership:⁣ To nurture managers with ability to use design thinking-based innovation for business and society:⁣ - ⁣ To instill a user-centric, multi-disciplinary and holistic approach toward complex problem solving that cuts across functional silos- ⁣ To enable students to apply the Design Thinking approach for creating innovative business solutions- To sensitize students to social responsibility, design awareness, technology applications and sustainability:⁣ -Apply management theories and frameworks in business scenarios in the VUCA world-Ability to demonstrate leadership qualities-Apply and promote design thinking practices and develop a culture for problem solving and innovation -Evolve methodology to plan a business from idea to implementation and stimulate entrepreneurial mind set-Be Agile learners who are able to leverage the power of emerging technology, analytics and other contemporary market forces.