Pixelle Studios

We don't just design toys and characters—we build beloved worlds. Pixelle Studios is a full-service design, concept, and story development agency specializing in transforming groundbreaking ideas into fully realized, iconic brands for the global toy and entertainment industry. Founded by industry veteran Whitney Pollett (formerly of Just Play, Nickelodeon, and Disney Consumer Products), our studio brings over 15+ years of experience in building brands, telling aspiring stories, and nurturing talent. We partner with the world’s leading companies, including: Mattel, Disney, Hasbro, Universal, Spin Master, MGA, and Moose Toys. Our work has helped shape products for major brands like Barbie Dream Besties, Disney Descendants, Magic Mixies, Wicked Dolls, and Hairdorables. Our Specialty: Turning Ideas into Reality Most partners engage us at the very start of their journey. We combine trend reporting, character design, and compelling storytelling to develop robust intellectual properties (IPs) that resonate with audiences worldwide. Core Services: Toy Design & Strategy Concept Art & Character Design Story/IP Development (Pitch Decks, Bibles) 3D Sculpting & Rendering Hand Samples & Prototypes Packaging & Style Guide Illustration Got a concept you’re dreaming up? Let’s make it real!