Play It On

Play It On is a Danish non profit organization that focuses on spreading awareness on and facilitate re-usage of sports gear across country borders. The aim is to ensure children and youth’s equal access to sport and thus, to support every child’s right to play as established in the United Nations’ Convention on the Rights of the Child, Article 31. By including travellers and tourists in the process of passing on used sports gear, Play It On further strives to create alternative and fun cultural encounters across country borders and to promote global social awareness on issues of sustainability, environment and sports for as many as possible.