Praktis Design

Praktis is a strategic brand development practice based in Trinidad & Tobago, led by internationally recognised designers Marlon Darbeau and Blayne Clark. We specialise in amplifying a brand’s heat. What is heat? Heat is a brand’s essence—the quality that makes it culturally resonant and commercially compelling. Through a rigorous, methodical, and creative process, we help industry-shaping brands uncover theirs. Our work is recognised for bringing global standards of design thinking to local and regional brand challenges. Speaking & Guest Lectures: Brand New First Round (Conference Speakers) TedX Graduate School of Architecture Island Lab Featured In: Brand New Design Indaba Design Week (Four Corners) World Brand Design Museum of Arts & Design, NYC Awards & Honours: Shortlist Design Week U.K.(2020) International Book Awards (2025) ADDY Awards: Best in Show, Best Print, Multiple Golds Clients Include: Tribe Carnival, AIB, TIS, Prudecon, Machel Montano, Jimmy Aboud, Guardian Group, Unit Trust Coporation, The Cloth, Del Mano Food