Primary Advisory

Primary Advisory is a national advisory firm providing specialist real estate, social infrastructure, and commercial advisory services. Our organisation was founded with the simple aspiration of delivering holistic solutions to meet the most complex and intricate real estate, land, and infrastructure challenges. Our mission is to deliver outcomes which provide long-term benefits for our clients and the communities in which we work. Our team comprises experts with diverse skills and experiences spanning real estate, built environment, finance, development, economics, law, management consulting, and infrastructure. Equipped to collaborate with clients of all sizes, whether Government, private, or not-for-profit, we are committed to supporting them in overcoming the most complex real estate and social infrastructure challenges. We work across the following sectors and asset classes- Real Estate (Residential, Industrial, Retail and Office)- Specialist Housing (Social, Affordable, Retirement and aged care)- Health and Education- Major Projects and Precincts- Law Enforcement, Justice, Corrections and Emergency Services- Social, Civic and Cultural Infrastructure- Tourism and Leisure- Specialist Infrastructure (Ports, Airports, Transport Corridors, Stadiums)- Economic Development- Funds Management. At Primary Advisory, we stand out with our unique, first-principles approach applied to every project. This approach supports us to help empower our clients to conceive, plan, fund, deliver, and manage major real estate, commercial, and social infrastructure projects. Our name embodies our approach — Primary.