Project Reap

With the enthusiastic support of industry leadership, Project REAP—the Real Estate Associate Program—is widely recognized as the premier talent development initiative in the commercial real estate industry. Project REAP is an industry-backed, market-driven program that connects high-potential professionals with commercial real estate companies seeking exceptional talent. Project REAP, a nonprofit organization, was launched in Washington in 1997, expanding to Atlanta in 2001, New York City in 2006, Chicago in 2009, Los Angeles in 2011, Cleveland in 2012, Dallas/Fort-Worth and Columbus in 2014, Kansas City in 2017, and Boston in 2024. Our national network now includes more than alumni working at leading firms across the commercial real estate industry. Through the REAP Academy and Alumni Fellows programs, we provide comprehensive education, mentorship, and industry connections that prepare professionals for leadership roles in development, finance, asset management, brokerage, and investment. Supporters & Sponsors: JPMorgan Chase & Co, BOMA, CBRE, Forest City Enterprises, ICSC, JLL, Macerich, McDonald's, NAIOP, National Multi Housing Council (NMHC), Simon Property Group, Inc, Sperry Van Ness, Starbucks Corporation, ULI, Walmart Realty, The Westfield Corporation, National Black MBA Association, Latino Professionals in Finance and Accounting, African American Real Estate Professionals, Asian Real Estate Professionals Association, Asian American Women in Real Estate, Chinese American Real Estate Association, National Urban League, Pan Hellenic Greek Organizations, National Organization of Minority Architects, The Council of Urban Real Estate (CURE), The New York Real Estate Chamber (NYREC), REBNY, REEC (Real Estate Executive Council), and through REAP's affiliation with Alumni and Business Schools at Columbia, University of Pennsylvania, Howard, Morehouse, Spelman and Clark Atlanta Universities.