Proxity
We are Proxity, and we provide location-based digital solutions, where our goal is to make the world interactive by connecting the digital world with the physical world. Our aim is to make manifest the concept of the Physical Web, where people and organizations of all sizes can interact with the world around them in a seamless way. To this end we are developing the world’s largest self-growing, self-evolving and self-healing RTLS network. We have two offerings: the Proxity application and the Proxity SDK – the platform, and the integration software package. The Proxity application allows everyone to create, send, filter and receive proximity messages in an intuitive and user-friendly way. Just imagine our world made interactive, where you can discover events, offers, information and essentially any relevant digital content just by walking by. You can decide what location-based content you want to create and deliver, and what content you find relevant and want to receive. Our application, at its core, makes use of a hashtag system, so that content can be labeled and filtered in a way that users can choose to receive only the relevant one. The future and shape of the application is in your hands, and you can decide what the Physical web of today, and of tomorrow, looks like. The Proxity SDK allows seamless integration with your own existing application, so it can be supercharged to take full advantage of the Proxity functionality and RTLS network, to enable proximity services worldwide. Every time one of your user’s enters a digital area of the Proxity RTLS Network, the backend can perform a specific action, be it simple anonymous monitoring, sending a message with relevant information, launching a specific app or any other desired action based on a localized trigger. Proximity made simple – the Physical web is just one tap away!
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