Radio Panache

Radio Panache is a 24/7 independent urban contemporary radio station with a broad soulful crossover appeal. The station caters for a global audience between the ages of 30years and 60years. It offers 70% music and 30% news. our target SLM is 6 to 10 with an average disposable income. In our weekly 24hour broadcasting circle, our quality shows are anchored by multiracial professional staff component of 22 ranging from the ages of 30years upwards in 17 on air shows. Currently English is our 100% dominant medium of instruction. The future intention is to expand to 10% Portuguese, 10% French, 10% Zulu, 10% Tswana. Our content mix is 30% talk and 70% music. The music type is taken from the best of generational mix from the 70's till