Raw Sugar Living

Founded in 2014 in Southern California by Donda Mullis and Ronnie Shugar, Raw Sugar is an aspirational lifestyle brand on a mission to promote clean and healthy living through products that are good for the body and nourish the soul. We are committed to providing the highest quality vegan hair and personal care products at a price that is accessible to all, as we believe everyone deserves products that make them feel clean, beautiful, empowered and loved from the outside in. We create with care and formulate with clean ingredients and formulate without SLS/SLES. We never test on animals. Our packaging is made with sustainable materials including post-consumer recycled plastic and FSC-certified paper. We subscribe to a rigorous supplier code of conduct policy. Our products are available at major retail outlets throughout the United States including Walmart, Target and CVS, as well as at Shoppers Drug Marts throughout Canada. Raw Sugar was recognized by Circana as the #3 non-food brand on their 2024 Pacemakers list, as well as by Beauty Matter as a visionary brand shaping the face of beauty in the 2024 FUTURE50 class. Our co-founder, Donda, was recognized by CEW as one of five Visionary Award Honorees for her commitment to community and social impact. Each Raw Sugar purchase supports our social give-back program, the Raw Sugar Initiative, dedicated to making clean water and soap available to those who need it most. To date, we’ve donated more than 16 million bars of soap and other clean essentials to those in need. To learn more, visit rawsugarliving.com. Follow us on Instagram @rawsugarliving and on TikTok at @rawsugarliving_.