Relay Automotive

Every dealership has a process—but too often, that process is held together by spreadsheets, sticky notes, emails, and hallway conversations. Departments work in silos. Tasks get missed. Deals get delayed. And no one has a clear view of what’s done, what’s missing, or who’s responsible. Relay changes that. Relay is a patent-pending Deal Process Management (DPM) application—a new category of software purpose-built to manage the deal after the customer says “yes.” It connects sales, finance, accounting, and management in one centralized platform that tracks every step of the deal—from signing and approvals to documentation, contracts in transit, funding, billing, registration, and more. By integrating with existing DMS platforms and credit portals, Relay delivers real-time status updates, task ownership, and cross-department communication—so nothing slips through the cracks. The result? Faster deal flow. Fewer delays. Reduced friction. Greater accountability. And a measurable impact on productivity and profitability. One Click. One View. One Clear Answer.