Research Eye

Research Eye is founded by Rashmi Jaswal, Content Strategist and Book Author. Content is at the crux of the communication and realizes its purpose through the impact it creates. Undoubtedly, it is the most vital ingredient in digital marketing strategy. Backed with 10 years of experience in content creation, she puts to use her knowledge to derive maximum benefit from your online resources/content to: Reach your audience. Trigger an interest in your brand. Inspire and influence audiences. Expertise: Content strategy: Guiding clients to create an online presence and business digital footprints with unique and distinct content. Expertise: Content writing: Writing blogs, articles, website content and press release, Conceptual notes, interviews, movies, theatre, and book reviews. Marketing collaterals. Creating Vlogs (specialized in interviews) Research: Research papers, white papers, and case studies. Book writing: Assisting authors to create books from concept to completion. Book editing. Essence: Creating unique writings through extensive reading, and research. Driven by creativity to pen writings on diverse topics such as: • Leadership • Business Strategy • Motivation • Healthcare • Mental Health • Perspective & Opinion-based Article Focus: Articulate the client’s brief even if it isn’t too detailed yet specific, saving your time and effort. Read and research extensively creating unique content for our clients. Set a path and content strategy that is aligned with the value added by your products/services to consumers.