Resort Tv

According to a Deloitte Research report in March 2011, 86 of Americans stated that television ads impacted their buying decisions more than any other form of advertising. With many resorts and hotels providing multiple televisions in each apartment or room, this robust statistic provides the industry with ample opportunity to use the power of TV as a communication tool, building better rapport with guests while at the same time promoting in-house services and increasing revenues. Ironically, very few resorts or hotels have created a proactive strategy to reach their guests beyond the standard looped corporate video or an invitation under the door.