Rhoda Associates, Inc
Rhoda Associates Inc.(RAI) is a strategic media service provider with expertise in all aspects of media planning, buying and account management. We provide our marketing partners with account planning, strategic consulting, cross-platform promotions, guerrilla-based programs, digital and online direction, and corporate barter analysis. Founded in by NYC marketing executive Jerry Draper, RAI helps clients craft solutions for their marketing needs. Whether it’s establishing media goals, identifying a client’s core target audience, crafting strategic media approaches, assessing and revising a current strategy, optimizing media spending, or developing strategic partnerships, we specialize in accomplishing media goals. We believe that successful campaigns are based on a strategically insightful media approach. Our philosophy is to look beyond the obvious to reach the right audience. We evaluate each client’s needs and craft a program that provides solutions. Our business model is based on industry data, strategic intelligence, relationships, street smarts, negotiations, client communications and hard work. We aim to deliver efficient media buying that ensures the best rates and prices being delivered in the appropriate media. We have big agency experience and expertise in major advertising categories from Financial to Packaged Goods to Health Care. We are experienced and active in all media and have extensive research capabilities. Our roster of clients and agencies follows: Doremus Media (Omnicom), Miller Branding Agency (Distillerie Stock USA Ltd.), Strategic Thunder (Walden Farms), OMUSA, CarboRite, Davis Selected Funds, DAPA, Optimum Healthcare, among others. To contact us, please call Jerry Draper, Managing Director at (646) 294-1474 or email jdraper@rhodaassociates.com or write Rhoda Associates, Inc, 242 East 19th St, Suite 2E, New York, NY
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