Rockbund

ROCKBUND is a mixed-use cultural and commercial retail destination showcasing a combination of 11 protected heritage buildings and 6 newly constructed buildings, located at the origin of Shanghai's famous Bund area and adjacent to the Garden Bridge of Shanghai. In addition to featuring many “first store” brands or flagship store brands in Shanghai, ROCKBUND integrates various experiences such as art museums, galleries, fashion boutiques, music studios, bookstores, cafés and restaurants. ROCKBUND aims to leverage its excellent location, seamless integration of old and new architecture, vibrant and comfortable public spaces and plazas, as well as its rich and diverse experiences to create Shanghai’s “urban hangout.” This hangout destination has a unique spirit that combines culture, art, and heritage, attracting young creative souls to gather and build a community of like-minded creators and lead a “fringe” and avant-garde lifestyle.