Roomz Marketing

Go-to-Market Partner for SaaS Startups From ideation and concept development to MVP building, launch, achieving product-market fit, and scaling to acquire the first paid customers — Roomz Marketing is your partner through the entire journey. Founded by Marina Aghbalyan, a marketing strategist with 10+ years of experience, Roomz has launched 30+ SaaS startups to the U.S. market — the majority being AI startups. Our portfolio spans MarTech, Cybersecurity, and AI agents, with deep expertise in positioning and growth. Services Fractional CMO Engagement – Hands-on GTM leadership led by Marina Aghbalyan Go-to-Market Strategy Business Audit – Evaluate current health, visibility, positioning, and performance metrics Customer Research – Surveys, interviews, and sales call participation – Insights from early adopters, forums, and communities – ICP segmentation and validation Market Research – Trends, opportunities, and entry strategies – Competitor analysis: positioning, pricing, USPs, messaging – Keyword research, traffic analysis, and retention strategy – Website performance and online reputation Product & Pricing Research – Analyze competitor offerings and ICP targeting – Build value-aligned pricing GTM Strategy Development – Marketing, sales, and CS strategy – KPIs, timelines, budget, team structure Execution & Delivery Brand & Digital Presence – Full website development (UI/UX, graphics, messaging) – Sales decks, one-pagers, investor materials Sales Enablement – CRM setup – Sales team hiring and training – SOPs and sales playbooks Marketing Execution Oversight – Paid ads and organic content strategy – Continuous performance optimization