Roshd Coaching

Our family’s business has been operating in Egypt since 1981 and in the UAE since 2005. In 2013 our family was introduced to coaching. Today, our business, our family and our personal relationships have all been transformed – thanks to the introduction of strengths-based coaching in our lives! Having experienced this transformational impact, we have made it our mission to ripple this in our environment. Our vision is to co-create better at interdependence. Our strategy is piloting success to facilitate decision making and empower transformation.