Rs Looms

RS Retails is strengthening its retail position in the Fashion sector to achieve a leading market position in India. Aim is to satisfy consumer demand by employing multiple retail formats and product brands in each segment in which it operates. Adopting an integrated cross-channel strategy, the best of the real and virtual retail worlds is combined. The group’s bricks-and-mortar stores and webshops bolster each other by offering consumers a range of purchasing and delivery options at any moment of purchase 24 hours a day. Friendly and skilled employees forming part of a lean and flexible organisation, state-of-the-art multimedia and other technology, as well as traditional mass media all play a key role in this respect.