Saffron & Co

About Us At Saffron & Co. we are at the forefront of the food innovation industry, combining health, wellness, and recreation into products that redefine how people experience food. Our flagship consumer innovation, NailsChip™, is a category-leading product designed to bring joy, functionality, and better nutrition to everyday snacking. Founded on the belief that food should be both fun and good for you, we blend scientific expertise, culinary creativity, and consumer insight to develop groundbreaking solutions for a healthier future. With a balance of European craftsmanship and Californian innovation, we are building the next wave of global food culture. Mission To create innovative food products that inspire healthier lifestyles, enhance well-being, and bring people together through the joy of eating. Vision To be the world’s most trusted brand in recreation food innovation, leading the transformation of the food industry with products that are as beneficial as they are enjoyable. Core Values Innovation with Purpose – Every product we create improves health and wellness. Global Perspective – Combining European quality with Californian creativity. 🤝 Consumer First – Designing products that fit real lives and inspire lasting change. Sustainability & Responsibility – Committed to mindful sourcing and production. Excellence – Setting new standards in taste, function, and experience. Global Presence Production Hubs: Vienna, Austria | California, USA Strategic Office: Zurich, Switzerland Industry Focus Food Innovation Health & Wellness