Sassychic

Located in Johannesburg, South Africa - SassyChic was founded in 2012 as an online clothing boutique. Over the past decade the platform has grown into a forward-thinking women’s fashion brand, proudly offering a locally produced clothing label. Our business model is social-first, anchored around industry leading Instagram and Facebook accounts. In addition to our unique fashion offering, we also offer a curated selection of coveted local and international beauty products. With nationwide and global shipping as well as pay later options, shopping with us is convenient and accessible. In addition to our website, our SassyChic range is also available through leading online retailers like Takealot & Zando. As a women-led team, we are dedicated to providing all our trendsetters with an an exceptional shopping experience. Our loyal customers inform every move we make; from designing to manufacturing and delivering the hottest trends. We offer fresh, accessible and on-point styles that ensure you make a statement at your next special occasion. Our vision is to be a front of mind niche brand choice and alternative online shopping destination, standing apart from major international fast-fashion e-tailers. At SassyChic, fashion lovers can rediscover the benefits of supporting local industry and talent through the exclusive and conscious production of our label. Our ultimate goal is to become a style authority and one of South Africa’s most engaged clothing retail social media brands. Ready to join our team and grow with us? Find us on Instagram & Facebook @sassychicsa