Sellbuy Advisory

Since 2010, we’ve supported tech founders worldwide-typically those generating $500K to $10M in revenue-by providing strategic, timely, and high-impact M&A insights helping them navigate successful exits at any stage of their journey. We also originate opportunities for investment funds that specialize in founder-led B2B software businesses. These groups emphasize strong alignment with founders and management, taking a collaborative and transparent approach throughout the investment lifecycle. Their deal structures include clear milestones over a typical 3-6-year hold period, ensuring founders stay meaningfully involved and are well-positioned to share in future value creation, including a potential second liquidity event if they choose to remain with the business.