Shift Global

Shift⁶ offers a unique approach to marcomms for the drinks industry where our deep knowledge of BWS and the trade is matched to our attuned understanding of the consumer. We harness our intelligence to deliver integrated brand communications across strategy, creative, advocacy, experiential and PR. What makes Shift⁶ different? Our specialist team who has 36 years combined experience working in the drinks industry. From building, executing and measuring global, pan-regional and domestic campaigns across drinks corporations and entrepreneurs, we are uniquely connected to not only the media and drinks influencers but to the world’s best bartenders. At the heart of Shift⁶ sits the first global intelligence network consisting of the world’s finest established and up-and-coming bartenders. This Collective will provide honest insights in order to collaborative and innovate with forward-thinking brands who put both intelligence and creativity first.