Silas Capital

Silas Capital is a growth equity and venture capital firm investing in the next generation of consumer brands. As former entrepreneurs and investors with a long record of success — we understand how to build exceptional companies both online and off. Silas Capital is a specialist investing in early-stage consumer products companies under $50 million in revenue. We invest in emerging growth stage brands through Silas Capital and in venture-stage consumer & enabling tech through Silas Ventures. Here's a snapshot of some of our brands: Bare Snacks - better-for-you snacks (acquired by VMG Partners then PepsiCo) Bellroy - purpose-driven accessories, making better products in a better way Boll & Branch - DTC bedding & worlds largest buyer of fair trade/organic cotton (‘19 exit to L Catterton) Casper - DTC mattresses like no other (early investor / exit IPO) Dôen - California-born slow‑fashion Dos Toros - move over Chipotle, a better fast-casual taqueria (Founders Table) Evereden - whole family skin care Herbivore - natural, sensorial skin care Hello Cake - next gen sexual wellness ILIA Beauty -#1 clean color cosmetics brand (‘22 exit to Clarins/ Famille C) Lord Jones - CBD personal care (acquired ‘20) Makeup by Mario - luxury makeup by world-renowned makeup artist Mario Dedivanovic Oak Essentials - clean, luxurious skincare ROZ - Nature-inspired haircare by celebrity hairstylist Mara Roszak Sakara Life - beloved DTC wellness brand harnessing food as medicine Violette FR - Violette demystifies the elusive French girl beauty routine Vacation, Inc — making sunscreen fun again!