Sizesutra

SizeSutra transforms online fashion shopping through AI-powered body detection technology. We eliminate the guesswork from sizing decisions, helping brands reduce returns while giving shoppers the confidence to purchase items that truly fit. Our privacy-first approach processes body dimensions in real-time without storing personal data, creating a seamless experience that benefits both retailers and consumers. The fashion industry struggles with inconsistent sizing across brands and regions, leading to high return rates, customer frustration, and abandoned purchases. Traditional size charts fail to account for diverse body types, while manual measurements are cumbersome and often inaccurate. These issues not only affect profit margins but also contribute to environmental waste through excessive shipping and returns. Our AI-powered sizing widget integrates directly with e-commerce platforms like Shopify, using computer vision to instantly analyse body dimensions. We provide personalised size recommendations across three fit preferences (slim, regular, loose), tailored to each brand's unique size charts. All processing happens in real-time with no data storage, ensuring complete user privacy while delivering accurate results. We work with fashion and apparel brands, especially DTC labels in clothing, lingerie, and athleisure. Ideal users include E-commerce Managers, Product Leads, and Sustainability Officers at Shopify-based brands focused on innovation and retention. Unlike manual tools, SizeSutra offers instant, private sizing. Customers simply face the camera—our AI delivers brand-specific, style-based fit recommendations with no input required. Ready to reduce returns and increase customer confidence? Get in touch to see how we can elevate your online store’s sizing experience.