Soma Concepts & Activation

Soma was established in 2015 in Lisbon by a group of producers who created and put together some of Portugal's most legendary events and music festivals. It was set up to create a production company whose main aim was to tell stories with heart, that resonate with an audience. The company developed a slate across brand entertainment, event concepts, and production. Soma develops projects for other events companies, advertising agencies, festivals, and brands. Our Production Team is a full-service production house specializing in events and brand entertainment, with outstanding production support to the finest brands and companies. We are a global, integrated brand activation agency passionate about experience-based marketing. We build experiences that dazzle consumers, surprise audiences, and amplify brand engagement. By motivating people to Join, Share, Take Part, Connect, and Engage, we augment the crowd experience. We connect with consumers in a meaningful way through core branding messages and we don’t distract from it. We create content that inspires ideals among consumers. We identify strategic objectives and create experiences that are rich and significant. We discover new forms of interaction to engage consumers, launch new products, generate buzz, and build great consumer emotional connections. Activation plays a critical role in a sponsorship’s success, we provide engaging brand happenings that people will want to participate in and share. Say goodbye to business as usual, we bring show business into your business!