Sound Convictions

Sound Convictions is an online music community for music lovers, bands, musicians, labels, venues and other music related people. Our goal is to deliver regular content focused on passionate music lovers sharing new music to listeners in a digital magazine format. We also want to give back to the music industry. To do this we created a music directory to promote bands, venues and other music businesses. We did this in a way that not only supports the bands and businesses by getting them more exposure and helping them build mailing lists for future marketing, but also by donating 50% of the directory revenues to music charities. The goal here is to help support the music industry by funding school music programs to help struggling schools or musicians to get instruments and learning to play. We are hoping to give $40K within the first 18 months to a few music charities. Sound Convictions is also offering to help bands and musicians with business advice to help them find gigs, better gigs or get paid more for the gigs they currently have. The founder, Dale Berkebile, has run a branding firm for 14 years and been in the marketing industry for nearly 20 years and he would like to use the marketing and business skills he has to help bands and musicians not only excel in music, but more importantly excel in the business of music so that they can become more successful and live the dream of successfully supporting themselves with their music.