Specifiko

SPECIFIKO is a video news and English-learning platform for Japanese and Chinese healthcare and pharmaceutical professionals and students. It offers FREE industry-specific news videos with full transcripts and translations to make the content easily accessible to non-native speakers. SPECIFIKO features a custom database with words, terms and idioms, all translated into Chinese and Japanese, segregated into 24 categories, including cancer, cardiovascular, diabetes, finance, legal and sales/marketing, with 5 levels of difficulty and 6 testing styles. We track, test and numerically quantify user productivity in the application of pharma/health-specific English, then report directly to management on consequent cost savings. PROBLEM: MNCs in China and Japan lose billions annually in worker productivity and business efficiency due to inadequate industry-specific language proficiency. There is currently no relation between what people need, what people study, and what people are tested on. SPECIFIKO SOLUTION: 1) We revolutionize the way Chinese and Japanese professionals acquire and absorb industry-specific English 2) We offer tracking tools to MNC managers to numerically quantify productivity enhancement and related cost savings 3) We create an MNC marketing channel to Chinese doctors seeking peer-review journal submission proficiency training 4) We slash hiring costs by creating an industry-specific language certification standard, and by ranking China and Japan's most language-proficient graduates by disease segment and job description