Squeeasy

We are life-long competitive cyclists whose mission is to provide sports people with innovative products that not only look good but offer tangible performance benefits. We have suffered in races – not being able to get a gel down at crucial moments that has cost us vital places. Given that all cyclists have a water bottle which is easily accessible, we challenged ourselves to develop a gel-delivery system within a standard-sized bottle. Our product development went through many iterations, but we’ve come up with a unique patent-pending design that simply works and has been road tested by athletes in training and competition. Our bottle has the potential to reduce the environmental impact of individual energy sports gels which can be accidently dropped, and which use more packaging than gel sold in bulk. We are in discussions with energy sports gel manufacturers about offering their products in bigger packs allowing them to cut down on packaging and waste. Our goal is to see the end of single portion gel packets.