Stoop Group

Stoop Group is a brand activator for health, beauty, and wellness brands. Our strengths lie in the ability to immediately recognize your position along the trajectory to growth and build a strategy and execution plan to actualize the goals we co-identify. Stoop Group specializes in: STRATEGY Business planning, market entry and expansions, operations and logistics, distribution (retail, wholesale, DTC). IDEATION Conceptualization and refinement, product launches, retail spaces, marketing and commercial strategies. NETWORK Retailers, wholesalers, 3PLs, creatives, realtors and many more. Coaching and mentoring, staffing consultations to interim CEOs. Stoop Group is spearheaded by Donna Di Donato, who specializes in synthesizing young brands, their ideas, and needs into an actionable strategy. She was key in making Bobbi Brown Cosmetics the household name it is today as well as the first to bring makeup application guidance in-store. As General Manager of the Americas for Diptyque Paris, she revived this brand with an aggressive growth strategy that quintupled the business and increased retail stores from 3 to 20 across the United States. Donna has created Stoop Group to work the way she loves: by combining proven resources and amazing talent toward a common goal: to bring great brands, and the people behind them, the success they deserve.