Strategic Vision

Strategic Vision is a research-based consultancy that helps companies understand human behavior and decision-making patterns in any market or field. Leveraging the best methodology in the industry and ValueCentered Psychology, we help our clients to truly know their current and potential customers so they can tailor products and messaging to a targeted audience, secure competitive advantage, and achieve success. Already recognized as one of the most influential research-based consultancies in the automotive industry – with its comprehensive and large-scale quantitative and qualitative studies of millions of new car buyers and prominent industry clients like BMW, Mercedes-Benz, Fiat/Chrysler, and Tesla – Strategic Vision has grown to provide advisory services to a wide variety of industries from automotive to healthcare to education. New Vehicle Experience Study (NVES) – provides the richest, most actionable data set in the industry Customer Experience Impact (CEI) – gives automotive manufacturers and suppliers rapid insight into the vehicle attributes and consumer experiences that drive loyalty Ride-Hail Experience Study (RHES) – examines the experience that people have with ride-hailing services Strategic Window – delivers an online platform that allows clients to see survey results in real time One Button Solution – accesses a comprehensive set of live data We have developed tools that measure decision-making, human behavior, attitudes, and perceptions that generate the most comprehensive, integrated, and actionable dataset on consumers in the marketplace. Cited as a subject matter expert in the national press, Strategic Vision is featured prominently and frequently in publications such as the Wall Street Journal, USA Today, the Detroit News, and the Washington Times. To learn more about the expanding products and services offered at Strategic Vision, please contact us. 858-576-7141 info@strategicvision.com