Studio 104

Established in 2010 and situated in the heart of London, Studio 104 supplies exclusively designed uniforms to luxury brands. Contemporary purveyors of style, we are highly skilled at translating the magic and culture of place into beautiful concepts that capture the essence of your brand and get people talking. Studio 104’s design-led solutions are always built from a commercial understanding of your brand and vision. Our uniforms are a conduit for sharing the stories and values of your brand, whilst reflecting the quality of your business. We firmly believe in creating uniforms to build pride and passion, galvanising your staff to give you that competitive edge. This is fundamentally what we set out to achieve for the brands we work for and are dedicated to achieving this. The Studio 104 team combines an exceptional blend of creativity delivered through a commercial lens and built over decades of experience within the space. Our end-to-end service is delivered through our trademark high-level experience in all areas of design, garment development, manufacturing, buying & fitting. The result is an impeccable service from design concepts right the way through to the final uniform delivery. Studio 104’s vast portfolio extends through some of the most sought after names, from the heritage - Mandarin Oriental, The Savoy, Fortnum & Mason, Gleneagles and De Beers - through to the modern - Nobu Hotels, Shangri-La, Great Scotland Yard, Hakkasan Group and Mondrian. Testimonials:"What a sincere pleasure it has been to work with a designer who takes the time to fully understand the brief and creates stunning bespoke designs.” Kiaran W. Macdonald - The Savoy. “Seamless service, collaboration & delivery from start to finish, and beautiful, elegant, hardworking uniforms as a result! Thank you Studio 104 for making it happen.” Jennica Arazi - Nobu Hotel Ibiza Bay. For more client testimonials head to -