Studio Goodd

Studio Goodd consists of a multidisciplinary team of Designers and Architects dedicated to the highest level of detail and creativity. We believe that every project has it’s own story to tell and our role is to bring that story to life. A creative mix of experience in the studio informs our architecture and interiors projects as well as our furniture, lighting, textiles, and product designs of every scale. Laura Goodger, founder and creative director of Studio Goodd, is a British designer creating high end residential, hospitality, commercial and furniture design. Through strong narratives and a projects location, concepts and story telling create a signature to her body of work and it’s design process. Laura has a multi-layered background working in renowned Architecture and Interior Design practices in London, New York and Cape Town bringing an extensive portfolio of experience and variation of Clients needs. Through her exploration of materiality, color and form she curates an experience in every space. Laura believes that building a narrative in and around the location, is the very heart of a projects own Spirit.