Sturgess Associates

Constru-Guía al Día™ (Spanish for Up-to-Date Construction Guide) is a high-quality, unique Spanish magazine targeting the US Hispanic residential and light commercial construction market. Its content is in Spanish and focuses on job-site safety, new building techniques and new products/services, as well as featuring a wide variety of Spanish advertising that speaks directly to the Hispanic professional. Our key partnership is with The Home Depot®. In 2010, over copies of Constru-Guía al Día will be distributed free of charge at the Pro Desk of 676 The Home Depot stores, which includes their top performing Hispanic sales stores and all stores located in the top 10 US Hispanic markets. Making Constru-Guía al Día a part of your Spanish print advertising media plan ensures your message is seen by Hispanic professionals who are at retail with intent to buy tools and products they need to stay ahead of the market. It’s the largest circulated Hispanic male magazine that is not distributed via newspaper in the US, so it’s the perfect choice for using your Hispanic advertising dollars to broaden your market appeal, whether you’re in the construction industry or a completely different business. Advertising in Constru-Guía al Día provides you the opportunity to influence buying habits and leverages your Hispanic print advertising budget like no other publication available today.