Styling Concepts

Visionary PR and communications leader with over 40 years of experience in fashion, lifestyle, and influencer marketing. Founder and Director Lorraine Maisel-Forbes of Styling Concepts and Press Room, two of South Africa’s most recognized agencies in brand advocacy and media strategy. Known for a sharp instinct for trends, authentic storytelling, and the ability to deliver measurable ROI for global clients. • Conceptualized and executed brand-building campaigns across PR, influencer engagement, events, and social media. • Drove business development, client acquisition, and retention of premium fashion and lifestyle brands. • Spearheaded brand launches, media events, and influencer programs that achieved national and international exposure. • Oversaw all operations, financials, and staff development, ensuring creative excellence and consistent results