Sureshot Nl
SureShot - The Next Generation Food & Beverage Distributor Bringing Iconic Food & Drink Brands to Europe with Speed, Innovation, and a Modern Approach SureShot is not a traditional distributor. Founded in 2020 as an e-commerce-first importer and distributor, we have rapidly expanded into retail, hospitality, and foodservice. With a strong foundation in Amazon and online sales, we bring a data-driven, agile, and tech-savvy approach to the food & beverage industry. What We Do We import, distribute, and scale premium food & beverage brands across Europe. Whether it’s established global brands or emerging food innovators, we connect them to the right customers efficiently. We handle: E-commerce & D2C distribution (Amazon, Bol.com, Shopify, Faire) Retail & grocery partnerships (via key distributors and direct sales) Hotels, hospitality & foodservice supply (Hilton, Kempinski, premium catering) Efficient cross-border logistics & fulfillment – even for low-volume orders Custom packaging & gift solutions for online and retail Our Brands We work with some of the most recognizable and exciting food & drink brands, including: Dilmah Tea – The world's finest Ceylon tea, embraced by premium hotels TABASCO® – The legendary hot sauce Feastables – MrBeast’s game-changing chocolate brand Takis – The boldest rolled tortilla chips Rawbite, Dunkin' Coffee, Weber Sauces, San Miguel, Bonne Maman and many more What Makes Us Different? Tech-Driven & Agile – Combining digital expertise with hands-on market execution Pan-European Reach – Inventory in multiple EU countries with full VAT compliance Efficient Small-Order Fulfillment – Flexible distribution, even at low order volumes Brand Growth Partner – We don’t just distribute; we help brands scale and succeed Join the Future of Food Distribution We’re fast-growing, innovative, and always looking for new opportunities. If you’re a food & beverage brand looking to expand in Europe, let us know!
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Ruben Smulders
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Matteo Lo Prete
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