Svitanok

SVITANOK is a Ukrainian atelier of exclusive creations focused on a combination of art, design, and fashion through the transformation of scale. From the conceptual jewelry with craft decor to the artistic lighting - all collections of the brand embody both symbolic ideas and poetic meanings. “In my collections, I hide the poetic and musical vibes of my soul. I show it to the world through the universal language of design and fashion” – says the author and brand designer Artem Zakharchenko-Halytskyi. The brand’s philosophy is to bring our cultural roots into modern society. Because Ukrainian culture for a long time evolved without connection to the outer world. We wanted to show the existence of art, design, and architecture in Ukraine. That allows us to be a modern, dynamic and constantly advancing art community, and at the same time to have a unique and distinctive Ukrainian code. The idea of the brand and its concept has crystallized for a long time and still continues to form. The author wanted to be different and go beyond one image and function. Every project is a challenge of design and engineering, which is part of innovation. And this is the essence of the brand’s DNA – authentic, meaningful, conceptual, architectural, and artistic. Moreover, SVITANOK is an ethical design brand, that combines high-end lighting and jewelry and is also involved in the process and supporting Ukrainian manufacturers, as well as minimizes the negative impact on the environment. Our products took an active part in various exhibitions including the prestigious Maison & Objet Paris design week and Milan design week. Being a winner of different awards and competitions among which are Industart award, Dezeen shortlists, and Red Dot shortlist