Target Trade

Target Trade is one of Turkey’s leading trading companies, specializing in licensed toy candy and fast-moving consumer products for children. We manufacture products in line with high quality and safety standards, combining fun and taste, and export them to global markets. Our registered brand King® holds a pioneering position in the licensed toy candy category with its innovative and reliable products. Target Trade focuses on the sourcing and distribution of licensed, entertainment-driven, fast-moving consumer products worldwide, serving a broad international customer base. Operating from our headquarters and production facilities in Istanbul, our experienced export team manages a diverse portfolio of licensed toy candy and children-focused FMCG products and collaborates with more than 150 customers across over 70 countries. With years of experience in manufacturing and exporting, strong logistics expertise, and long-term business partnerships, Target Trade is a trusted solution partner in global markets.