The Good Habit

Founder Sara Salius consults under the company moniker The Good Habit, which has become known for its social media trend forecasting, strategic insights, talent scouting and keen understanding of digital culture. Together with a network of similar-minded talents, The Good Habit helps brands navigate through the ever-changing social media landscape by developing unique content and sustainable digital strategies. Prior to consulting, Sara Salius led the social media department at Fendi, overseeing a period of unparalleled growth and diversification of the platform portfolio. With over 12 years of experience in the field, Sara has collaborated with more than 20 brands. Sara also teaches social media management at Polimoda in Florence.