The Kind

The Kind is a social enterprise based in Melbourne, Australia where seniors make crafts, baked goods, preserves and merchandise – to admire, share, eat and sell. Quite simply, it is a community of creative artists where seniors citizens prepare goods, make new friendships, have meaningful employment and an income. In the spirit of many great community organizations such as the CWA, The Kind is seeking to improve the lives of our seniors by providing : 1) Participation and learning new skills in a community group 2) Meaningful employment and income to supplement their pension 3) Social connectedness through new friendships Customers are buying something that they could get elsewhere but at The Kind they are participating in buying a product that is authentic and humble while supporting seniors in their local community. Seniors can make new connections, explore their curiousity and, learn new skills and at the same time earn an income. We have some big lofty goals that we will tell you about shortly.