The Link Group

Smarter Research. Better Service." These four words connect our passion for providing global market research services with the flexible attention of a small business. We take pride in offering our enterprise clients innovative research, strategic insights, and a friendly partner. We are one of the fastest growing full-service market research consultancies in the nation. While our work within the US continues to rank us among the AMA GOLD Top 25 market research firms, we also execute research across the globe for our industry-leading clients. The majority of our research is in the healthcare sector, but our expertise extends beyond consumer products, tax preparation, technology and retail. Our expert qualitative and quantitative researchers complement traditional market research with project-specific solutions, such as Onsite Insights – our ethnographical approach to gain insight into respondents' behaviors – and LinkEQ – our innovative technique to systematically measure and analyze latent emotions.