The Long Way Oy

The Long Way offers personalized business advice as well as on-demand tools for clients who prefer self-directed study. I am particularly interested in alternative business models such as cooperatives, public benefit organizations and stewardship organizations. Working together allows us to minimize risk and maximize rewards by sharing skills, resources and even ownership. We plan to “exit to community”: to grow the private business into a thriving community organized as a platform cooperative. One of our new projects is co-creating professional development and curriculum for teachers of learners of any age in the skills necessary for successful digital social entrepreneurship. We co-create these modules with people within their local contexts informed by our direct support to unlikely entrepreneurs, aka Zebras.