The Path

The Path is a games marketing agency founded by the first commercial hire at Twitch Europe, who helped build the platform’s European business from the ground up. We specialise in influencer marketing, community growth, and strategic consultancy. We bring senior-level experience, earned inside the platforms and ecosystems that matter, without the overheads or red-tape of a traditional agency. We know how games are actually discovered and talked about today. Feel confident in taking your game to market by letting us help you navigate The Path. Contact: michael@thepath.agency